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Social Media Marketing · Content Creation

A content creation agency built for volume.

A brand that posts well twice a month loses to one that posts adequately three times a week. Consistency is not a creative problem, it is a production problem, and it is the one almost every account fails on.

Volume agreedbefore the month starts
Shot, edited,written and scheduled
You ownevery file we produce

Reviews every piece before it is scheduled.. Last updated August 2026.

PS
pink.socials · Content Production · last 90 days
Live
Pieces delivered
186 ▲34%
Capture days
6 ▲20%
On-time delivery
98% ▲6%
Pieces delivered +14/mo
Top performing this month
Reel · On-site capture day 62k views, 4.1k saves · Top 2%
Carousel · Product in use 3.8k saves, 890 shares · Top 4%

This is the report you get, not a result you are promised.

Calendar,approved monthly
Produced,shot and edited
Certified partners & trusted platforms
The short answer

What does a content creation agency actually do?

What does a content creation agency actually do?

It produces the volume of content your channels need, on a schedule.

Content creation services cover planning, production and delivery: short-form video, branded graphics, carousels, photography and the captions that go with them. The creative half is the visible part. The scheduling, the shot list and the asset library are what make it repeat. Which is why content creation companies are best judged on process rather than portfolio. A portfolio shows the best work somebody ever made. A process tells you what arrives in a month when nobody is inspired, which is the month that decides whether your account stays alive.

The Production Systemplanned, not improvised Plan agreed before the month starts, not filled in a panic Capture one batched session, not five rushed visits Produce edited, written and captioned as a review-once batch
What's included

What social media content creation services cover

One monthly cycle, run end to end, so the calendar is full before the month starts rather than filled in a panic on the Thursday.

Facebook Marketing

Page-feed reach has been falling for a decade and is not coming back — what still works is everything that isn’t the feed: groups, events and local recommendations. See the honest list of what Facebook is still good for.

  • Page management
  • Group strategy
  • Events
  • Review and recommendation responses
Local reach
that still works, especially in groups and events

Instagram Marketing

Reels reach people who don’t follow you, carousels get saved by people who do, and stories serve the audience you already have — most accounts post the same idea in all three. See the format matrix that decides which each post should be.

  • Content production across all four formats
  • Profile and highlight structure
  • Caption and hashtag approach
  • Community management
Formats
matched to intent, not posted at random

TikTok Marketing

Most brand accounts fail in the first three seconds, not the algorithm — TikTok distributes content rather than audiences, so a new account can outreach an established one. See the hook, taken apart.

  • Short-form production at volume
  • Hook testing, run as a process
  • Trend participation, judged rather than followed
  • Creator partnerships
Volume,
because one video is a coin toss

LinkedIn Marketing

Posts from a named person reach several times further than the same post from a company page, so we run founder content and employee advocacy rather than broadcasting from the logo. See the B2B content ladder.

  • Founder ghostwriting and editing
  • Content calendar built around positioning
  • Employee advocacy programme
  • Monthly reporting on enquiries, not likes
Organic reach
still available, while it lasts

Community Management

Social media management services are half publishing and half answering. We reply to comments and DMs, engage daily, and route the ones that are actually leads to your team instead of leaving them in an inbox. The rules are agreed first in the reply playbook.

  • Daily comment and DM replies
  • Proactive engagement
  • Moderation to rules you approve
  • Leads qualified and passed on
Agreed
response time, set in your plan
What a month costs to make

The production ladder, from cheapest to most demanding

Every rung costs more to produce and, usually, performs better. Most brands need a mix rather than the top rung, and knowing which rung a quote describes is the difference between two prices that look ten times apart.

# Rung What it is
1 Repurposed Existing material recut and reformatted. Cheapest per piece, and the fastest way to fill a calendar while the rest is produced.
2 Graphics and carousels Designed rather than filmed. Strong for explanation, saves and reference content. No shoot required.
3 Captured on site Footage taken on a phone during your normal working day, edited properly. This is where most of the best-performing content on social actually comes from.
4 Produced video Planned, shot and edited, with a script and a hook. Higher cost per piece, and the only rung that reliably works to an audience that has never heard of you.
5 Creator and UGC Made by someone who is not you, which is exactly why it converts. Adds rights, briefing and payment to the process.

A realistic month is mostly rungs one to three with a few pieces from four. An agency quoting only rung four is quoting a different service, and one quoting only rung one is quoting a scheduling tool.

How we work

How we work

Four steps, from plan to review.

01

Plan the month

Against your content pillars, so the calendar has a reason rather than a gap to fill.

02

Capture

In one session rather than five. A half day on site produces more usable material than five rushed visits.

03

Produce and write

Edited, designed and captioned, then sent for approval as a batch you review once.

04

Schedule and review

Queued in your accounts, then read against what performed so next month is built on evidence.

What we measure

Results our clients can measure

Explore all case studies →
M1M2M3M4M5M6

Catalogue rebuilt around use

Products had been photographed on a white background. We reshot them being used, in the same session, with no change to the product.

One founder, one fortnight

A single filming session every two weeks covered eight weeks of short-form content once it was cut properly.

Formats matched to intent

Saves rose once explanation moved to carousels and reach moved to reels, rather than everything being posted in whichever format was easiest.

Named case studies with verified metrics publish as each client approves them.

Why trust our social team

Built on real E-E-A-T, not promises

Experience

Volume, not showreels

As a content creation marketing agency we are judged on what arrives every month, not on the best thing we ever made.

Expertise

Specialists

The person editing your video is not the person writing your captions.

Authority

Named and accountable

Every piece is reviewed by a named lead before it is scheduled.

Trust

You own everything

Every raw file and every edit is handed over. You end up with an asset library rather than a dependency.

PS

Priya Shah

Head of Social · Pink Socials

Reviews every piece before it is scheduled.

Fact-checked and reviewed by Maria Alvarez, Head of SEO · Updated August 2026

One connected system

Content is one part of a bigger engine

Paid Social budget goes behind proven creative rather than a fresh idea nobody has tested. The content that already earned attention is the content worth funding.

SEO Video and carousels answer the same questions people type, and the search version of the same content earns traffic long after the post has scrolled away.

Web Design Every piece points somewhere, and the page it points to decides whether the attention was worth producing.

Online Reputation Customer content and customer reviews come from the same relationship, so asking at the right moment belongs in the same plan.

AI Services Content that works produces messages, and handling the replies it creates is the difference between reach and revenue.

Your Industry A restaurant and a law firm need different content entirely. See how it differs by industry.

Answers

Questions people ask about content creation

How much content does my business actually need?
Enough to be remembered, which is usually three to five pieces a week rather than one perfect post. The number matters less than whether it arrives every week. An account posting adequately every Tuesday beats one that posts brilliantly whenever somebody has time.
Do I have to be on camera?
No, and plenty of accounts work without it. Product, process and result footage all perform. What is true is that a face builds trust faster than anything else, so if somebody in the business is willing, use them.
Who owns the content you produce?
You do, including the raw files. Every edit, every unused clip and every graphic file is handed over. If we stop working together you keep an asset library rather than a folder of exports.
How much footage do you need from me?
Less than you expect if it is batched. A half day on site usually covers a month, because most short-form content is thirty seconds cut from ten minutes of ordinary work.
Can you work with content we already have?
Yes, and it is normally the cheapest place to start. Most businesses have a folder of unused footage and photographs that will fill several weeks once it is cut and captioned properly. Priced by monthly volume and how much of it is shot rather than repurposed. The ladder above is what moves the number. How our pricing works.
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Send us your last month of posts. We will tell you which rung you are producing at and what a realistic month would look like.

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